We've moved! Our new location is just down the block and around the corner at 212 W. Gorham St. Look for the sign Action Apparel Company.



Store Hours:

Monday - closed

Tuesday and Thursday noon-6pm

Wednesday and Friday 1pm-6pm

Saturday and Sunday 10am-5pm



Gazelle's Action Apparel Company is a boutique style retail store which specializes in dance and fitness apparel. Gazelle's Action Apparel Company began operations in the early '90s, outfitting University of Wisconsin- Madison students for dance and fitness classes. Now we carry a wide selection of apparel and equipment for people who move. Beyond the basics, we carry high-quality brand names and unique styles. From the youngest child starting ballet, to the serious runner, Gazelle's Action Apparel Company has you covered.

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